Apple Unveils First Touchscreen MacBook Pro
Apple announces launch of touchscreen MacBook Pro with M5 processors starting in November
Translated by Qiyas from السياسة — Original source
Apple announced on Wednesday the launch of the first MacBook Pro laptop featuring a touchscreen, a move into a market that computer manufacturers have long entered, with a focus on attracting professionals, designers, and app developers.
The new device, equipped with a Pro LED XDR display, comes in 14-inch and 16-inch versions and is powered by M5 Pro or M5 Max processors. It will be available in stores starting November 6.
The smaller model starts at $2,899, while the larger version is priced at $3,399.
Apple is betting that the touchscreen will offer users a more flexible experience, particularly in design, music production, and software development. It allows users to sketch wireframes and interact directly with virtual instruments via the screen, while also facilitating presentations and app testing.
The company clarified that existing apps will be able to leverage the new feature through a system that converts touch inputs into clicks, enabling software to function without requiring a complete redesign.
The device also includes the Interactive Island, a feature familiar from iPhones, which is a space at the top of the screen that displays information and notifications and houses the front-facing camera.
Regarding the display, Apple confirmed it offers higher brightness compared to non-touchscreen models, with support for the Adobe RGB color gamut, meeting the needs of designers and creative professionals.
The company also integrated the touch sensor directly into the screen itself, rather than adding it as a separate layer, aiming to reduce response time and improve scrolling and navigation smoothness.
The launch comes as part of a series of new products introduced by Apple in the first two months of John Ternus’s tenure as chief executive, including the foldable iPhone Duo and the Home View smart home control device.
The new laptop represents a test of the company’s strategy of entering technology markets after its competitors, focusing on enhancing the user experience—a approach it previously adopted with music players, tablets, and smartwatches.
