Turki Al-Sheikh Reveals Details of Riyadh Season 2026 in New Promotional Video

Turki Al Sheikh, chairman of the board of directors of Saudi Arabia’s General Entertainment Authority, unveiled a new promotional video for the seventh edition of Riyadh Season 2026, featuring scenes of various locations, events, and experiences offered to visitors.

The video highlights several of Riyadh Season’s key areas, including “Boulevard World,” as well as major international sporting events scheduled as part of the season, notably tennis tournaments and boxing matches.

It also showcases the diversity of the season’s activities, which combine entertainment, sports, music, and a range of experiences in the Saudi capital.

The video further focuses on the visitor’s journey throughout the season, from arrival and exploration of the various areas and activities, to the conclusion of the experience and the moments and memories it leaves behind.