Al-Yousef supports the "Football for Humanity" initiative

Sheikh Ahmed Al-Yousef, Chairman of the Board of Directors of the Kuwait Football Association, and Sheikha Entesar Al-Ali, Founder and CEO of Al-Nawar Kuwait, signed a memorandum of understanding for cooperation in implementing the 2026-2027 season of the “Football for Humanity” initiative, under the slogan “Possible… We Develop… We Make a Difference,” targeting boys and girls aged 6 to 14.

Through this memorandum, the Kuwait Football Association and Al-Nawar Kuwait aim to exchange expertise to harness the power of football as a platform for human and community development, and to provide a safe and inspiring sports environment for children in Kuwait. This environment will enable them to discover their potential, develop their skills, and build their character, while instilling values of respect, cooperation, responsibility, and sportsmanship. This effort contributes to preparing a more aware and confident generation, capable of leadership and creating a positive impact in society.