Zain: A Key and Active Partner in State Efforts to Protect Society from the scourge of Drugs

The awards ceremony was attended by the First Deputy Prime Minister and Minister of Social Affairs, Family, and Childhood, Dr. Amthal Al-Huwaili; the Minister of Health, Dr. Ahmed Al-Awadi; the Minister of Justice, Nasser Al-Samit; and senior officials from both the public and private sectors. Zain was represented at the event by Waleed Al-Kheshni, Chief Executive Officer of Corporate Relations and Institutional Affairs.
Zain’s participation in the national campaign reaffirms its commitment to supporting official and community efforts aimed at protecting youth and families, enhancing preventive awareness, and reinforcing positive messages that contribute to building a more aware, cohesive society capable of facing challenges that threaten the nation’s security and stability.
Zain takes pride in supporting the “A Nation That Protects You” campaign, which exemplified an important model of synergy between state institutions, the private sector, and civil society. The campaign contributed to strengthening preventive pathways, opening doors of hope and treatment, and safeguarding the future of Kuwaiti youth.
Zain’s participation in this campaign aligns with its national role and institutional mission to achieve “Constant Connectivity, A Better Life,” placing human well-being at the core of its priorities. It continues to support initiatives that create a real impact on people’s lives and protect the bonds that unite families, communities, and the nation.
As a leading institution in technological innovation, Zain views digital awareness as a fundamental pillar of the community prevention system. Through its platforms and digital presence, Zain continues to leverage its capabilities to deliver impactful messages to youth and families, supporting national efforts to harness technology as a tool for protecting society and enhancing its security and stability.
The “A Nation That Protects You” campaign launched in conjunction with the International Day Against Drug Abuse and Illicit Trafficking and ran for a full month. It was part of a broad national alliance aimed at raising community awareness about the dangers of drugs and psychoactive substances, strengthening preventive pathways, and highlighting the importance of confidential treatment for anyone in need of support and assistance.
Zain emphasized that its support for the campaign is an extension of its track record in backing national initiatives focused on community awareness, youth empowerment, and the promotion of positive values. This stems from its role as a national institution that believes in the importance of partnership in serving society, leveraging its presence and resources to support causes that enhance Kuwait’s social security and stability.
Zain praised the significant efforts undertaken by the Ministry of Interior, the Ministry of Social Affairs, and all entities participating in this national campaign. It reaffirmed its continued support for all initiatives that raise awareness, protect youth, and foster a collective responsibility that unites prevention, treatment, and community solidarity into a single path toward a safer nation and a better life for all.