Zain Continues to Support Youth Passion for Chess in Marbella

Zain Kuwait continued its presence at sports events bringing together Kuwaiti youth abroad, by sponsoring the fifth annual edition of the BPC TOUR paddle tennis championship, held in the Spanish city of Marbella with strong and distinctive participation from Kuwaiti paddle enthusiasts and amateurs.

The fifth edition of the championship featured a distinctive competitive atmosphere that reflected the growing popularity of paddle tennis among youth in Kuwait and the region. The tournament concluded with Khalifa Al-Khalifa and Fahad Al-Husayan being crowned champions. Waleed Al-Kheshti, Chief Executive Officer of Corporate Relations and Institutional Affairs, presented the champions with their titles in the presence of Mohammed Ahmed Al-Nassar, Head of the Consular Office in Malacca.

Zain’s sponsorship marks the fourth consecutive year, extending its commitment to supporting sports initiatives that bring youth together and provide them with spaces for competition and interaction in a positive environment, particularly given the significant growth paddle tennis has witnessed in recent years, transforming it into one of the most popular sports among youth in Kuwait and Gulf countries.

Zain views sports as a platform that transcends the boundaries of competition, due to its role in enhancing social cohesion and communication between communities, and reinforcing values of teamwork, healthy competition, and community belonging. This is embodied by the BPC TOUR, which annually brings together Kuwaiti paddle tennis enthusiasts in Marbella.

This step also reflects Zain’s dedication to supporting the presence of Kuwaiti youth at sports events outside the region, and contributing to enriching experiences that unite them and bring them closer, thereby strengthening social and cultural ties among nationals in a distinctive sports environment.

Zain takes pride in its ongoing partnership with BPC TOUR for the fourth consecutive year, reaffirming its continued support for events and initiatives that provide youth with positive and inspiring experiences, promote a culture of activity and healthy living, and enhance the role of sports as an effective means of communication and social bonding among young people.