Zain supports promising talents and paves the way for youth leadership
Zain Kuwait, in strategic partnership with Loyak, participated in the closing ceremony of the first cohort of the “kun” social entrepreneurship program in its eleventh season. The program engaged 34 high school students in developing solutions to community and environmental challenges, reinforcing the company’s mission to prepare and empower future entrepreneurs to lead the knowledge economy.
The program’s journey spanned two weeks, with training activities held at the Loyak building (Aisha School) and culminating in a closing ceremony at the Shadi Al-Khalij Theater. Feisal Al-Duwais, Head of Community Partnerships and Youth Empowerment at Zain Kuwait, attended to honor the winning students and review their projects. Participants then moved to The Avenues Mall to present their projects and share their experiences with the public.
“kun” is among the most prominent youth initiatives offered by Loyak in partnership with Babson College, a leading global academic institution in management and entrepreneurship. Targeting students aged 12 to 16, the program offers an educational and interactive journey that combines theoretical knowledge with practical application.
The program included a series of interactive workshops led by innovation and entrepreneurship experts, alongside hands-on training in the fundamentals of social entrepreneurship and prototyping. Participants received continuous mentoring and training in public speaking and effectively presenting ideas to judging panels.
Throughout the journey, participants worked in teams to transform their interests in local issues into innovative entrepreneurial projects addressing real environmental and community challenges. This process led to the development of practical solutions and prototypes that reflected the skills they acquired in critical thinking, innovation, teamwork, problem-solving, and effective presentation.
Zain’s support for the program extends its strategic partnership with Loyak, now in its 23rd year. Over more than two decades, this collaboration has yielded numerous high-quality programs and initiatives in education, youth empowerment, and social entrepreneurship, empowering thousands of young students.
This support aligns with Zain’s sustainability strategy, which prioritizes education, youth empowerment, and entrepreneurship as key community objectives. The strategy aims to provide national talent with the space to discover their potential, develop their skills, and transform their ideas into solutions with tangible impact, thereby stimulating the innovation ecosystem and building a national economy based on knowledge and creativity.
