Kuwait Finance House contributes to enhancing safety through the 'Waqaia wa Aman' campaign

Kuwait Finance House (KFH) continues to reaffirm its commitment to supporting national efforts aimed at enhancing community safety and security, through its active participation in the national awareness campaign “Waqaaya wa Aman” (Protection and Safety), coinciding with the start of the new academic year. This participation is part of a strategic partnership between KFH, the Ministry of Interior, and the Ministry of Education. The campaign seeks to raise security and traffic awareness among students and their parents, and to instill preventive behaviors that contribute to protecting children and enhancing their safety, thereby positively impacting society.

This involvement extends KFH’s established approach of endorsing national initiatives with sustainable impact and supporting joint efforts to build a more aware and secure community. In this context, a team from KFH was present at several schools across various governorates in Kuwait to participate in awareness activities accompanying the launch of the new academic year. The team distributed gifts and delivered awareness messages and guidance highlighting the importance of adhering to traffic safety rules and strengthening security culture among students and parents, with positive repercussions for society as a whole.

KFH annually participates in and supports this campaign at the beginning of the academic year, driven by its social responsibility and its conviction in the importance of disseminating security and traffic awareness among all segments of society, particularly students and parents, who are considered key partners in reinforcing concepts of safety and prevention.

The “Waqaaya wa Aman” campaign exemplifies a model of effective partnership and fruitful integration between public and private sector institutions. Its continuity over the years underscores the importance of unifying national efforts and enhancing cooperation between government entities and private sector organizations to achieve common goals in awareness and prevention. The campaign also contributes to entrenching a culture of security, safety, and community responsibility, aligning with the pillars of Kuwait’s development vision, which aims to build a more aware, secure, and sustainable society, and to strengthen community partnerships in supporting national priority issues.

KFH continues to play a leading role in supporting purposeful community and awareness initiatives, alongside its ongoing commitment to supporting, empowering, and enabling students and youth. This is rooted in its belief that they are the cornerstone of human development and a central pillar in building a sustainable future. KFH is among the largest supporters of student and youth programs and activities, through distinctive initiatives that contribute to developing young people’s capabilities, honing their skills, and enhancing their readiness for future demands. These efforts solidify their role as active partners in the journey of community development and progress, and contribute to building generations capable of leading the path toward progress and innovation for a more prosperous future.