The Commercial Bank Participates in the "Al-Muhammadiya in the Heart of the Capital" Initiative
Kuwait Commercial Bank participated in the national initiative “Preservation in the Heart of the Capital,” which was held over three days at The Avenues Mall, under the patronage and attendance of Capital Governor Sheikh Abdullah Salem Al-Ali Al-Sabah, and with the attendance of Minister of Health Dr. Ahmed Abdulwahab Al-Awadi, in collaboration with several other entities, amid broad community participation from various age groups. The bank’s participation in this initiative underscores its commitment to supporting community initiatives and events that contribute to enhancing public health, encouraging community members to adopt a healthy and active lifestyle, and reinforcing the culture of sports and community engagement, as part of its ongoing corporate social responsibility program.
On this occasion, Amani Al-Wara’, Deputy General Manager of Corporate Communications at the bank, said: “Kuwait Commercial Bank is proud to participate in the ‘Preservation in the Heart of the Capital’ initiative, which represents a distinctive model of cooperation among various sectors aimed at raising awareness of the importance of sports and health, and encouraging community members to adopt a more active lifestyle.” She added that the initiative’s continuation for a second year reflects its success and positive impact on society, noting that the strong turnout from different age groups demonstrates growing awareness of the importance of physical activity and its role in improving quality of life. She emphasized that Kuwait Commercial Bank believes corporate social responsibility is an integral part of its role as a national institution, and consistently supports initiatives that deliver tangible and positive impacts on society, as well as strengthening cooperation with Kuwait’s governorates.
The initiative saw the participation of a large number of competitors, including youth, children, seniors, and people of determination, in a walking challenge and step-counting activity, set against an enthusiastic atmosphere that reflected the high level of engagement and interest the event garnered. The initiative also featured a variety of activities, including sports tracks, health awareness workshops, and interactive performances, all aimed at encouraging participants to engage in sports and promote healthy habits.
Amani Al-Wara’ praised the efforts made by all participating entities in organizing the initiative, affirming that partnerships and cooperation between government bodies and the private sector play a vital role in the success of such initiatives and the achievement of their community objectives. She concluded by reaffirming that Kuwait Commercial Bank will continue to support initiatives focused on health, sports, and enhancing quality of life, driven by its responsibility toward society and its commitment to being an active partner in national initiatives that serve all segments of the community.
