"Boubyan" Renewed Sponsorship and Partnership with "Safteen for Soccer" Football Academy

Boubyan Bank has renewed its sponsorship of the “Safteen For Soccer” football academy, which specializes in training children aged 5 to 16, thereby continuing a partnership that has been in place since the academy’s establishment in 2018. This commitment underscores the bank’s long-term investment in youth and its support for promising sports talents in Kuwait.

The sponsorship renewal was signed in the presence of Faisal Al-Khudair, Assistant Manager of Communications and Corporate Relations at Boubyan, and Badr Al-Mutawa, founder of the “Safteen For Soccer” academy and former Kuwait national team player, along with several bank and academy officials.

This step aligns with the bank’s corporate social responsibility strategy and its commitment to supporting sports initiatives and their sustainable impact. The bank aims to discover talents at early ages and provide a professional training environment that helps them develop their technical and physical skills, while also instilling values of discipline, teamwork, and perseverance.

As part of the sponsorship, Boubyan Bank customers and employees’ children will receive a special 20% discount on academy subscriptions during the summer and winter holidays of 2026–2027. This benefit expands their access to the academy’s training programs and enhances the community value delivered by the partnership to various segments of Boubyan’s community.

Commenting on the occasion, Al-Khudair stated that the sponsorship renewal reflects Boubyan’s vision for community partnerships based on continuity and tangible impact. He noted that supporting the academy since its launch in 2018 demonstrates the bank’s belief in the importance of long-term investment in youth, providing pathways that help them discover and develop their abilities within an organized and motivating sports environment.

He added that the “Safteen For Soccer” academy represents a model for sports initiatives that combine football skill development with player character building, by instilling values of discipline, teamwork, commitment, and ambition. This contributes to preparing a generation of youth equipped with the necessary sports and personal attributes to achieve their aspirations.

Al-Khudair emphasized that the continuation of the partnership over the past years confirms Boubyan’s commitment to building sustainable relationships with entities that share its vision regarding youth and sports. He pointed out that the true value of this sponsorship is evident in the continuity of the academy’s programs and its ability to develop talents and prepare several of its players for transfers to Kuwaiti clubs.

He noted that the partnership supports the academy’s efforts to expand its players’ experiences through participation in external tournaments and training camps. This provides them with opportunities to learn from diverse football schools, compete in different competitive environments, and gain experiences that contribute to improving their technical and physical levels.

He affirmed that supporting these participations is part of a vision aimed at contributing to the preparation of a generation of talents capable of representing Kuwaiti sports with distinction in the future. He stressed that developing young players requires a comprehensive experience that combines regular training, competition, and gaining experience both within Kuwait and abroad.

He highlighted that offering a 20% discount on academy subscriptions to Boubyan Bank customers and employees’ children adds a new dimension to the partnership, allowing them to benefit from the training programs offered by the academy. This aligns with the bank’s commitment to encouraging youth to engage in sports and adopt a healthy lifestyle.

Al-Khudair concluded by affirming that Boubyan will continue to support initiatives that invest in youth capabilities and provide them with real opportunities for growth and development, thereby enhancing the role of sports in building generations and supporting the future of the sports sector in Kuwait.

For his part, Badr Al-Mutawa, founder of the “Safteen For Soccer” Academy and former Kuwait national team player, expressed his gratitude to Boubyan Bank for renewing its sponsorship and continuing its support for the academy since its establishment, emphasizing that this partnership constitutes a cornerstone in the academy’s journey and its ability to sustain and develop its training programs.

Al-Mutawa stated that Boubyan’s support has contributed to providing a comprehensive training environment that helps young players hone their skills and develop their abilities through an organized training methodology. He added that this support has enabled approximately 250 academy players to move to various Kuwaiti clubs, reflecting the tangible impact and results achieved by the partnership over the past years.

He further noted that the continuity of sponsorship has provided the academy with the stability needed to expand its players’ experiences and offer them opportunities to participate in tournaments and overseas camps, as these experiences are crucial for enhancing their technical levels and boosting their self-confidence and competitive capabilities.

Al-Mutawa affirmed that the mission of the “Safteen For Soccer” Academy extends beyond teaching football skills to include shaping players’ personalities and instilling commitment and ambition. He pointed out that the partnership with Boubyan supports the academy’s efforts to prepare a promising generation of athletes equipped with the necessary attributes to continue their development and represent Kuwaiti sports in the future.