KUNA Center for Media Capacity Development Launches Training Program on 'Media Monitoring of News and Rumors'

Kuwait City, September 13 (KUNA) – The KUNA Media Capacity Development Center launched today, Sunday, its training program titled “Media Monitoring of News and Rumors,” with participation from several staff members of the Kuwait News Agency (KUNA). The program covers the concept of rumors, their types, the reasons for their spread, and their impact on society.

The program, presented by media and communications consultant Ikhlas Al-Qadhi and running until September 17, addresses the concept of media monitoring, the nature of media monitoring reports, and how to avoid several key errors in monitoring news. It also highlights the main pillars for ensuring accurate news monitoring. Furthermore, the program explores how media monitoring supports decision-making, the clear distinction between rumors and news, the most common mistakes journalists make when monitoring and addressing rumors, reverse-checking tools for news, crisis management in the context of rumors, and crafting media messages during crises triggered by rumors.

The program, which employs both theoretical and practical approaches, includes several key topics, such as best practices for containing rumors, modern alternative terminology in media for fake news, methods for debunking fake news, and drafting official denial statements. It also examines social media algorithms, the impact of algorithms, and the role of artificial intelligence tools in spreading rumors.

Established in December 1995, the KUNA Media Capacity Development Center is one of the most prominent media training centers, having delivered hundreds of training programs across various media fields. Its objective is to develop the personal capabilities and potential of media professionals and to elevate the standards of professional media work. (End) M.D.M./A.N.D.