NBK: Event at Martyr's Park in Preparation for 2026 NBK Run

As part of its early preparations for the NBK Run 2026, National Bank of Kuwait (NBK) organized a special sports event at Al-Shahid Park – Phase 3, in collaboration with a group of specialized fitness trainers. This initiative aims to provide participants with a comprehensive experience ahead of the race, while raising awareness about the importance of physical activity and its role in improving health and promoting healthy lifestyles.

The event sought to create an interactive space encouraging individuals and families to engage in sports and make running a part of their daily routines. Participants had the opportunity to benefit from practical guidance and training sessions that helped them prepare for the race and improve their physical fitness levels.

The event reflected NBK’s commitment to leveraging its community initiatives to support health and well-being by raising awareness about the importance of physical activity and promoting daily healthy practices, thereby contributing to the prevention of various health issues associated with a sedentary lifestyle.

Participants benefited from the expertise of specialized fitness and running trainers, who provided practical advice and professional tips on race preparation and improving physical performance. The event also motivated first-time runners to take their initial steps toward adopting this sport, featuring a range of interactive activities designed to suit different age groups and fitness levels.

To enrich the attendees’ experience, NBK presented commemorative gifts to participants as a token of appreciation for their engagement and to encourage them to continue adopting healthy habits, in an atmosphere that combined sports, community interaction, and a focus on public health.

The event also included a special sports challenge, giving participants the chance to win cash prizes from NBK, as well as prizes sponsored by Spark Sports Club and Intersport, adding further excitement and interaction among attendees and reinforcing efforts to encourage participation and promote a more active lifestyle.

Ali Abdulwahab Al-Mutawa Company actively participated in the event by providing special commemorative T-shirts printed with Intersport branding for all participants and attendees, along with distributing healthy beverages from Joe & The Juice.

Commenting on the occasion, Mohammed Al-Sarraf, Public Relations and Events Management Expert at NBK, said: “The NBK Run is the most prominent and largest sports event of its kind in Kuwait, serving as a platform that brings together thousands of participants annually around the values of health, activity, and balanced living. In line with our commitment to providing the best experience for participants, we organized this event today to allow for early race preparation and to benefit from the guidance of specialized fitness and running trainers in an interactive and motivating atmosphere. This contributes to enhancing participants’ physical fitness levels and encourages more individuals to take part in the race with confidence and enthusiasm.”

Al-Sarraf added: “This event creates a sports experience that goes beyond the physical aspect by providing participants with the opportunity to interact, exchange experiences, and learn from others, thereby boosting motivation to achieve personal sports goals. These gatherings foster an atmosphere of positive interaction and mutual encouragement, adding extra value to the participants’ experience and making it more impactful and sustainable.”

Al-Sarraf affirmed that NBK will continue to invest in community initiatives that have a positive and sustainable impact, particularly those related to health and well-being. He noted that sports represent one of the fundamental pillars for building a healthier and more vibrant community, which drives the bank to keep supporting programs and events that encourage physical activity across all age groups, thereby positively reflecting on quality of life and enhancing social cohesion and interaction.

The NBK Run is held with the support of strategic partners, namely Nissan Al-Babtain, Ooredoo, Ali Abdulwahab Al-Mutawa, Equiti, Spark, Chips, and the United Beverages Company. This support contributes to enhancing the event’s success and reinforcing its objectives of encouraging community members to engage in sports and adopt healthy, sustainable lifestyles.

NBK continues to strengthen its presence as an active partner in supporting sports and health initiatives that contribute to community development and enhance the well-being of its members. The bank has consistently organized and sponsored numerous events aimed at raising awareness about the importance of adopting healthy and sustainable lifestyles. The organization of this event is a continuation of this established approach and reflects the bank’s commitment to leveraging its programs and community initiatives to support issues related to health and physical activity.