United Utilities Exclusive Sponsor for 'Affairs' Teams

In a move reflecting its ongoing commitment to supporting sports and community initiatives, United Facilities Management (UFM), a subsidiary of United Real Estate, announced its exclusive sponsorship of the Ministry of Social Affairs teams in the Ministries and Government Entities League for the 2026–2027 sports season, organized by the Public Authority for Youth and Sports. This initiative aligns with the company’s strategy to strengthen partnerships with government entities and encourage sports activities that foster a culture of teamwork and healthy competition among employees of state institutions.

The sponsorship announcement followed the signing of an exclusive cooperation protocol between UFM and the Ministry of Social Affairs. The agreement was signed by Dr. Syed Isa Syed Ali, Assistant Undersecretary for Financial, Administrative, and Cooperation Affairs at the Ministry, and Ibrahim Abdul Latif, Chief Executive Officer of UFM. The protocol aims to establish frameworks for cooperation and exclusive sponsorship for the Ministry’s teams participating in the league during the 2026–2027 season.

The exclusive sponsorship covers the sports teams affiliated with the Ministry of Social Affairs, including football, squash, padel, and other participating teams. This support enhances the Ministry’s presence in various sports competitions and promotes interaction among participants in an atmosphere characterized by healthy competition and team spirit.

Under the cooperation protocol, UFM holds exclusive sponsorship rights for the Ministry of Social Affairs teams, including the prominent display of its corporate identity during the semi-final and final matches, as well as enhanced visibility in media activities accompanying the teams’ participation in the league.

On this occasion, Abdul Latif emphasized that the partnership with the Ministry of Social Affairs reflects the company’s dedication to expanding its community contributions by supporting initiatives that encourage sports participation and healthy lifestyles, while reinforcing values of cooperation and belonging among government employees.

He further explained that sponsoring the Ministry’s teams in the league embodies the company’s belief in the importance of sports in strengthening human and professional relationships, and in creating a positive environment for interaction outside the formal work setting. This contributes to fostering a spirit of initiative and encouraging active participation in group activities.

For his part, Syed Ali stated that the cooperation with UFM is part of efforts to encourage partnerships between the public and private sectors to support sports activities and enhance community contributions. He praised the efforts of the Public Authority for Youth and Sports in organizing the league and commended the company’s initiative to sponsor the Ministry’s teams. He expressed his hope that this partnership would contribute to sustaining sports events and expanding the base of participants in upcoming seasons.