National Cybersecurity Authority and stc launch 'You Are Safe' campaign

This campaign is part of national efforts to enhance a safer digital environment by raising awareness of digital risks and cyber fraud, as well as encouraging safe practices when using digital services and platforms.

Designed under the framework of stc’s corporate social responsibility and its strategy to support the community, the campaign was developed in collaboration with the National Cybersecurity Authority (NCA). Its objective is to boost public awareness by delivering protective information in a simplified and effective manner. Accordingly, the campaign targeted employees working across various government institutions and sectors. It included launching surveys to assess cyber awareness using the KnowBe4 cybersecurity awareness platform to measure awareness levels.

Furthermore, the campaign featured awareness messages addressing scenarios users may encounter in their daily lives, helping them better recognize potential risks and understand the steps they can take to protect themselves.

For his part, the National Cybersecurity Authority emphasized the importance of awareness in this field, describing it as a fundamental pillar for protecting individuals and institutions. It clarified that enhancing knowledge of digital risks and how to handle them helps people make more informed decisions when using technology and reduces the likelihood of falling victim to cyber fraud.

The Authority added that awareness is a shared responsibility requiring the combined efforts of government entities and the private sector, along with the provision of simplified content related to situations individuals face in their daily lives. This approach transforms knowledge into safe practices that contribute to protecting personal data and privacy. The Authority is committed to supporting initiatives and partnerships that spread cybersecurity culture, raise awareness among various segments of society, and contribute to fostering a safer digital environment.

As part of this collaboration, the National Cybersecurity Authority defined the campaign’s general direction, main themes, and target audience, and approved the awareness content and messages. The Authority will also oversee the campaign’s implementation and measure its impact. Meanwhile, stc, in coordination with the National Cybersecurity Authority, will provide the necessary platform and interactive tools for the campaign, manage the experiments and activities, and support the distribution of awareness content through relevant channels.

In a statement, Kuwait Telecommunications Company (stc) clarified that the awareness campaign included presence in various high-traffic public gathering locations across Kuwait. The company was present at the Ministries Complex, The Avenues Kuwait, and The Capital Mall during different periods throughout the campaign.

stc stated, “Our participation in this national campaign reflects the company’s commitment to supporting initiatives that promote a safer digital culture within society. As a provider of telecommunications services and digital solutions, we bear the responsibility of leveraging our capabilities and digital platforms to benefit the community. This collaboration with the National Cybersecurity Authority allows us to contribute to making cybersecurity awareness more accessible, addressing the scenarios that individuals in Kuwait encounter in their daily lives.”

She added, “We believe that cybersecurity awareness is the first line of defense against many digital risks. Technology continues to play an increasingly important role in our daily lives, making it more crucial than ever for users to understand how to identify potential threats and adopt safer digital practices. Building a more secure digital environment requires ongoing collaboration between national authorities, the private sector, and members of society. Kuwait Telecommunications will continue to support efforts that help users interact with digital services with greater awareness and confidence.”

This collaboration underscores the importance of coordination between the public and private sectors in supporting national cybersecurity efforts and strengthening shared responsibility for protecting the digital community. In particular, as the use of digital services continues to expand, raising public awareness and encouraging safe browsing and internet usage habits will help individuals interact with technology more confidently and better understand the risks they may encounter.