ASB Capital Launches Global Multi-Asset Fund in Partnership with Principal Asset Management

ASB Capital, an asset and wealth management firm with $10.2 billion in assets under management, announced the launch of the ASB Principal Multi-Asset Fund in partnership with Principal Asset Management®. The fund is designed to provide investors with diversified global exposure across multiple asset classes through a single investment vehicle.
The ASB Principal Multi-Asset Fund invests in equities, fixed-income instruments, and private markets, enabling investors to achieve a more comprehensive diversification of their portfolios. This partnership combines ASB Capital’s investment platform and distribution reach with Principal’s global asset distribution capabilities and investment expertise.
The launch supports ASB Capital’s strategy of developing premium solutions that align with its investors’ needs for income, diversification, and liquidity. It also provides an accessible core component for their portfolios, offering investment diversification across markets, asset classes, and investment strategies.
Commenting on the fund’s launch, Rafiq Al-Naeez, Managing Director of ASB Capital, said: “The ASB Principal Multi-Asset Fund is designed for investors seeking global diversification through a single investment vehicle managed under an active investment strategy. Rather than requiring investors to continuously build and manage separate investment allocations across individual funds and securities, this fund allows them to invest in multiple asset classes through a single, accessible tool within a disciplined investment framework that responds to changing market conditions.”
He added: “Our partnership with Principal combines its global investment and asset distribution capabilities with ASB Capital’s product suite and integrated platform. Notably, the combination of public markets and selected private market opportunities in this fund broadens the range of investment opportunities available to investors and represents another significant step toward building a comprehensive suite of solutions that meet varying investment horizons and risk profiles.”
Thomas Cheung, Chief Operating Officer of Principal Financial Group and President of Asia Pacific and Middle East, said: “Effective multi-asset class investing requires leveraging a broad range of investment opportunities and continuously evaluating those that can deliver appropriate returns for risk levels in both public and private markets. This partnership enables ASB Capital to leverage Principal’s global asset distribution expertise, as well as its specialized investment teams in equities, fixed income, and private markets, thereby supporting the delivery of a diversified investment solution that meets the needs of investors in the Middle East.”