Al-Watani Launches 'Back to School' Campaign
In line with its continuous commitment to providing the best offers and benefits to its customers and keeping pace with their needs across various seasons and occasions, NBK (National Bank of Kuwait) announced the launch of the exclusive “Back to School” campaign, in collaboration with Exaite. The offer allows customers to enjoy an additional instant discount of 20% when shopping via the Exaite app or its dedicated website, from August 27 to 29.
The offer provides eligible NBK customers holding Visa credit or prepaid cards with the opportunity to receive instant discounts on a wide range of products needed by students and parents in preparation for the new academic year. These products include laptops and their accessories, computer monitors, Microsoft Office software, printers and their accessories and ink, external storage devices and flash drives, projectors, tablets, and mobile phones.
The offer applies to purchases with a minimum value of 50 Kuwaiti Dinars, with a maximum discount of 20 Dinars per transaction. It is available to the first 350 customers daily throughout the campaign period.
The benefits of the offer extend beyond the additional instant discount, as customers can also enjoy exclusive rewards linked to their cards when making eligible purchases. Holders of the NBK KWT Visa Infinite credit card receive a 10% cashback on their purchases in the form of NBK KWT points. Eligible holders of the NBK Visa – Kuwait Airways (Oasis Club) cards earn up to 3 Oasis Club miles for every Dinar spent, while holders of the NBK Visa Signature prepaid card earn 3 Avios points for every Dinar spent.
On this occasion, Anwar Al-Balaa, Assistant Vice President – Card Management at NBK, said: “NBK is committed to offering exceptional promotions and targeted campaigns that add real value to its customers, aligning with their needs and aspirations across various seasons and occasions throughout the year. The Back to School campaign, in collaboration with Exaite, comes within this framework, giving customers the opportunity to benefit from instant discounts and exclusive rewards when purchasing the necessary supplies and technical devices for their children in preparation for the new academic year.”
Al-Balaa added: “The back-to-school period is a crucial time marked by increased demand for electronic devices and educational technologies, which have become an integral part of modern education. Therefore, we have ensured the provision of a comprehensive offer that combines immediate savings with additional rewards, enabling our customers to maximize the value of their purchases and enjoy greater benefits when using NBK cards through Exaite’s digital channels.”
He noted that this offer is not limited to instant discounts alone, but also allows customers to benefit from a comprehensive rewards system provided by a range of NBK Visa credit and prepaid cards, ensuring a more valuable shopping experience and rewards tailored to different spending patterns.
NBK continues to strengthen its strategic partnerships with leading brands in the market to offer exclusive and innovative promotions that provide real benefits to its customers and deliver the best value for their spending, reflecting its ongoing commitment to enhancing their banking experience and rewarding them for choosing NBK as their preferred banking partner.
