Eurochocolate Festival Returns for Its 32nd Edition

The Italian city of Perugia is preparing to host one of its most prominent annual events with the return of the “Eurochocolate” festival from November 13 to 22, spanning a 10-day period that transforms the historic city’s streets into an open-air space for chocolate enthusiasts.

This year’s event is held under the slogan “Fate Dolci,” an Italian expression with a double meaning that combines “fairies” and “make,” highlighting the interactive nature of the festival.

According to information provided in the festival’s promotional materials and tourism authorities, the program goes beyond tasting and purchasing, also featuring workshops, chocolate sculpting demonstrations, exhibitions, and products offered by artisans from Italy and other European countries.

The current edition also hosts the Italian region of Calabria as a guest for the first time.

Perugia has a historical connection to chocolate manufacturing dating back to the establishment of the “Perugina” factory in 1907, which has further strengthened the city’s reputation in this field.

Visitors can also explore the “Chocolate City,” an interactive museum that opened in November 2025 inside the covered market. Organizers note that entry to the stalls area is free, while some workshops and tasting sessions require a fee.