Altá Beauty Middle East Elevates Loyalty Experience with Free Beauty Services for Aura Members

Alta Beauty Middle East has announced that it will offer complimentary beauty services in-store to members of the Aura Rewards Program, a move that enhances the benefits provided to program members. This initiative is part of Alta Beauty’s approach to rewarding its customers and delivering greater value by providing additional opportunities to engage with the brand and enjoy beauty experiences tailored to their needs. Aura members can now enjoy one complimentary beauty service per week, choosing from over 30 diverse services, including brow shaping, facial treatments, manicures, and makeup application. This feature is designed to reward loyalty program members and give them more reasons to return to Alta Beauty stores, discover new experiences in the world of beauty, and enjoy regular moments of self-care as part of their shopping experience. Under the slogan “Your beauty, your way. The service is on us,” the initiative gives customers the freedom to choose beauty experiences that suit them, while reflecting Alta Beauty’s distinctive concept of “everything beauty, in one place.” On this occasion, Ali Bazzi, Vice President of the Beauty Division at Alshaya Group, said: “At Alta Beauty, we are always looking for new ways to offer more to our customers. Launching complimentary beauty services for Aura members is a celebration of their loyalty and a token of our appreciation. It is our way of saying thank you, while also giving them more reasons to visit us, discover everything we offer, and enjoy the complete Alta Beauty experience.”