Ooredoo Kuwait Enhances Its Networks with AI Following Successful Deployment of NWDAF Technology

Ooredoo Kuwait, named Telecommunications Company of the Year, has announced the successful deployment of the Network Data Analytics Function (NWDAF), a move that reinforces its strategy to develop a smarter network capable of leveraging data to enhance performance and enable proactive decision-making.

NWDAF is one of the advanced functions within the 5G Core network architecture. Its standards have been unified under 3GPP specifications. The function collects, processes, and analyzes network, service, and user performance data from multiple sources, converting them into actionable analytics and insights. This supports improved network performance, increased operational efficiency, and faster, more accurate decision-making. These capabilities harness Artificial Intelligence (AI) and Machine Learning (ML) to identify patterns, detect anomalies, and predict potential network needs, paving the way for more proactive management of services and resources, thereby enhancing service continuity and quality.

This achievement aligns with Ooredoo Kuwait’s strategy to develop its technological infrastructure and capitalize on the growing volume of network data, transforming it into information that helps operations teams understand network performance more accurately and take appropriate actions in a timely manner.

From Network Management to Predictive Needs

With the expansion of standalone 5G (5G SA) networks and the continuous growth of digital services, the ability to analyze network performance in real-time and manage its variables has become a key factor in maintaining service quality and stability. In this context, NWDAF provides an advanced analytical layer within the 5G network architecture, enabling the network to utilize available data more effectively and convert it into indicators that help improve performance, manage resources, and address potential challenges before they impact service levels.

This represents a shift in network management style, moving from a reactive model that deals with issues after they arise to a more proactive and predictive model, supported by data, analytics, and advanced AI and ML capabilities.

Customer Experience at the Forefront

The impact of deploying NWDAF extends beyond technical and operational aspects to customer experience. It supports the ability to monitor network performance indicators and identify early any potential issues that could affect service quality, allowing operations teams to take necessary actions promptly. These capabilities also contribute to better management of network resources, prioritizing services, and efficiently addressing the needs of different customer segments, thereby supporting the maintenance of high Quality of Experience (QoE) levels.

In this context, Issa Haider, Chief Technology Officer at Ooredoo Kuwait, stated: “Data has become one of the most important assets in the telecommunications sector today. The ability to transform this data into smart, real-time information and analytics is a key factor in developing the future of networks and their operations. Our success in deploying NWDAF technology marks an important step in Ooredoo Kuwait’s journey toward building a smarter, predictive, and adaptive network.”

He added: “By integrating advanced AI-powered analytics into our network’s technological infrastructure, we are developing a more proactive operational model that allows us to anticipate network needs and continuously improve performance. Most importantly, it elevates our customers’ experience.”

Haider continued: “The importance of this technology extends beyond improving network performance; it enhances operational efficiency and supports automation. It also provides a crucial foundation for developing more autonomous capabilities in the future, including predictive network optimization, intelligent data traffic management, automated service quality assurance, and closed-loop automation processes.”

A Step Toward a More Autonomous Network

The deployment of NWDAF represents one of the key pillars in Ooredoo Kuwait’s vision to develop a data- and AI-driven network capable of learning, adapting, and continuously improving its performance. By leveraging AI and advanced analytics in network operations, the company is laying the groundwork for a gradual transition to higher levels of automation and autonomy. This will enable the network to better detect and predict challenges, take appropriate actions, and reduce the need for manual intervention.

This direction reflects Ooredoo Kuwait’s strategy of investing in next-generation technologies not merely as technical tools, but as means to create tangible impacts on service quality, customer experience, and operational efficiency.

This step falls within the company’s digital transformation strategy, which relies on leveraging a suite of advanced technologies, including AI, cloud computing, advanced analytics, and automation. These efforts support the construction of a more flexible, intelligent, and responsive telecommunications infrastructure capable of meeting future demands.

By continuing to invest in its technological infrastructure and adopting advanced telecommunications solutions, Ooredoo Kuwait is further developing its digital capabilities and enhancing its network readiness for the next phase. This aligns with the rapid developments in the telecommunications sector and reinforces its position as a leading provider of digital services in Kuwait.