Ooredoo Kuwait signs a memorandum of understanding with Ad Space

As part of its ongoing commitment to expanding the suite of digital solutions offered to the business sector, Ooredoo Kuwait, the leading telecommunications and digital solutions provider for individuals and enterprises, announced the signing of a memorandum of understanding (MoU) with Ad Space, a leading company in outdoor digital signage solutions. The signing ceremony took place last week at Ooredoo Kuwait’s headquarters, attended by representatives from both parties.

This partnership aligns with the Ooredoo Business strategy aimed at enhancing its portfolio of digital solutions and forging strategic alliances with top-tier technology and innovation firms. This effort is designed to deliver integrated solutions that meet the needs of businesses of all sizes, from small and medium-sized enterprises (SMEs) to large corporations, enabling them to grow their operations, strengthen their market presence, and achieve optimal returns on investment.

Ad Space specializes in smart digital screen solutions and outdoor advertising, operating an extensive network of digital screens strategically located across Kuwait. This infrastructure allows businesses to reach their target audiences in more impactful and flexible ways, with the ability to manage advertising campaigns digitally using the latest technologies.

Under the terms of the MoU, Ooredoo Business will expand its digital solutions portfolio by integrating Ad Space’s offerings with Ooredoo’s advanced communication services. This integration will enable business clients to leverage a comprehensive digital advertising platform, helping them promote their services and products across multiple locations within Kuwait.

Furthermore, this partnership opens new avenues for Ooredoo Business clients to grow their businesses by utilizing the company’s communication solutions to operate and manage digital display platforms. This creates opportunities for generating recurring revenue and enhancing commercial returns, while also improving customer experience and increasing engagement with brands.

Commenting on the occasion, Sulaiman Al-Humoud, Director of Marketing at Ooredoo Kuwait’s Business Sector, said: “At Ooredoo Business, we believe that digital transformation begins with providing smart and innovative solutions that help businesses grow and reach their customers more efficiently. Our collaboration with Ad Space is a continuation of our strategy to expand our digital solutions portfolio by partnering with elite technology firms, ensuring that our clients, whether SME owners or large corporations, have access to the latest technologies that support their business growth, enhance their ability to engage with customers, and achieve optimal results.”

He added: “We are always striving to make Ooredoo the preferred partner for the business sector by delivering integrated solutions that combine connectivity, technology, and innovation. We view this partnership as a new step toward empowering our clients to benefit from smart digital advertising solutions, creating new opportunities for growth and sustainable returns.”

For his part, Sabah Al-Sabah, co-founder of Ad Space, stated: “We are proud to sign this MoU with Ooredoo Kuwait, which represents a significant step toward offering more advanced digital advertising solutions to businesses in Kuwait. Combining the network of digital screens we provide with Ooredoo’s advanced communication services will give businesses a comprehensive platform to reach their target audience more effectively, while providing flexible solutions that support business growth and deliver real added value.”

Abdulaziz Al-Baghl, also a co-founder of Ad Space, commented: “This partnership exemplifies the integration of technology and digital advertising. We aim to redefine how businesses communicate with their customers through smart, data-driven, flexible, and easily manageable solutions. We believe that collaborating with Ooredoo Kuwait will enable businesses to leverage an advanced ecosystem that combines digital infrastructure with widespread reach, supporting the creation of more impactful advertising campaigns and keeping pace with rapid market developments.”

Ooredoo Kuwait continues, through its Business Sector, to invest in developing an integrated suite of digital solutions that align with market developments and customer needs. This is driven by its vision to empower businesses to leverage the latest technologies, enhance their competitiveness, and support the digital transformation journey in Kuwait.